THREE-SIXTY'S

brand Strategy

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Brand identity

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homepage design

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merch design

The Story

At Bragghaus, we thrive on the opportunity to use our creativity to help our clients bring their vision to life. Recently, we took on a project that was especially close to our hearts - a passion project that we created ourselves. We wanted to develop a nostalgic gas station brand that captured the essence of road trips and childhood memories of visiting Las Vegas. Our goal was to create a fully realized brand that would evoke feelings of fun and nostalgia for our customers with web design and merchandise.

INSPIRATION | mood board

We dug deep into the Pinterest boards searching specifically for nostalgic road trip Polaroids and good times from the good ol' days in Vegas.

DESIGN SYSTEM

We used 3 fonts in this case beginning with Palanquin Dark for the large headers, Palanquin for the body, and Helvetica for any numeric signage i.e. gas prices.

Life's a journey...

Polaroids are timeless and so are memories once they are captured. Three-Sixty's wanted to embrace every experience from point A to point B.

polaroid of friends on a road trip laughing

Get gas, take a photo, call mom and buy a tee... or two!

Merchandise for card and game lovers with creative logo tees that represent a very eclectic gas station.